old coffee — process and result by Victor Tognollo (image 1)

Packaging 2025

Old Coffee

Retro packaging for a single-origin coffee

Client Old Coffee Inc
Year 2025
Category Packaging

A passion that evolved into a project. Old Coffee is a product created as a tribute to Brazil’s deep-rooted coffee tradition.

The packaging, rich in detail, was developed through custom lettering, calligraphy and illustrations inspired by the world of coffee.

With over 300 years of history in Brazil and responsible for thousands of direct and indirect jobs, coffee deserves packaging that reflects the same care and dedication invested in its cultivation, roasting and distribution.

This project is my tribute to Brazilian coffee producers.

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